The honest take

The AI sales platform that finds leads, writes personalized emails, and books meetings on autopilot.

Who it's for: B2B sales reps, SDR teams, founders doing their own outbound.

Key features

Data 270M contact database

One of the largest B2B contact databases in the world. Filter by title, company size, tech stack, intent signals.

AI AI email writer

Generate hyper-personalized cold emails from a prospect's LinkedIn, company news, and recent activity.

Sequences Multichannel sequences

Email + LinkedIn + phone touchpoints in one flow. AI picks the best channel and timing per prospect.

Scoring Buying intent

Score leads based on funding rounds, hiring signals, tech changes, and web activity. Reach out at the right moment.

Pros and cons

✓ What works

Best-in-class B2B data quality
AI email personalization saves 5+ hours/week per rep
Native CRM sync (Salesforce, HubSpot, Pipedrive)
Intent data is genuinely useful, not vanity

✗ What doesn't

Per-seat pricing gets expensive fast on teams
Data credits cost extra on top of subscription
Learning curve for advanced filters
Aggressive emails can hurt deliverability

Verdict

If you're doing B2B outbound in 2026 and not using Apollo, you're either paying 4x more for ZoomInfo or you're doing it manually. The AI features are the cherry on top of an already excellent data platform.

💡 Transparency: This review contains affiliate links. If you sign up through our link, we may earn a commission at no cost to you. We only recommend tools we use ourselves. Full disclosure.