The website builder that started it all, now supercharged with AI (ADI and the AI Site Designer).
Wix has been around since 2006, but the 2024-2026 AI push changed the game. The AI Site Designer generates a full, on-brand site from a chat, then hands you the classic Wix editor to fine-tune. Add AI Writer for copy, an AI Image generator, and a 300+ app market, and you have a one-stop shop for small-business web presence.
Who it's for: Small businesses, restaurants, consultants, and anyone who wants a polished site without thinking about tech. Best when you value hand-holding over granular control.
Chat your way to a complete site: sections, copy, and images generated to match your brand.
Generate and rewrite section copy in your voice, directly in the editor.
300+ integrations: bookings, stores, chat, email — most things you need are one click away.
Built-in checklists and AI suggestions to get indexed and ranked.
Wix in 2026 is the safe, capable choice for small businesses that just want a good site without a learning curve. The AI Designer removes the blank-page panic. Pick Framer or Webflow if you are a designer who wants total control.